Gain a Competitive Edge
with Brand Tracking

Brand tracking helps marketers make more informed decisions on media placement and creative storytelling to increase marketing impact and advertising ROI over time.

Through targeted consumer perception survey research Elevate quantifies impact of paid marketing dollars and creative resonance for hundreds of regional brands across the US.

With Elevate brand metrics in hand, you’ll gain insight into your brand’s awareness, recall, sentiment, loyalty, advocacy, and competitive strengths and weaknesses with Elevate.

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    REGIONAL BRANDS WE’RE TRACKING

    CLIENT TESTIMONIAL

    “What Elevate has done is really take us to the next level. This research has given us a broader picture of what our customers want. It’s a win/win for us and is going to save us a lot of money.”

    Diane | Director Tourism

    OUR brand TRACKING personas

    NOBODIES

    Never heard of them before

    SLEEPERS

    Heard of them but don’t know much about them

    CAN'TSUMERS

    Familiar with them but do not like

    WANDERERS

    Considered them previously, but ended up using a different company

    AMBASSADORS

    I love this company/brand and would recommend them to anyone who will listen

    MEASURING BRAND AWARENESS

    Through our comprehensive quantitative research methodologies Elevate can assess various facets of your brand’s health and provide metrics on affinity, community perception, advocacy, and recall. As an independent third-party firm, Elevate provides unbiased, statistically reliable, and actionable strategic insights on where you stand with ideal customers and competitors in the regional areas you serve.

    UNDERSTANDING COMPETITIVE
    STRENGTHS & WEAKNESSES

    Elevate brand health monitoring research provides specific practical insights on how your brand is resonating with target consumers over time. Marketers love Elevate brand health reporting because it provides tangible and measurable insights on the impact of paid media over time. Brand health research spots market trends, often before competitors are aware, thanks to the continuous fielding nature of the research.

    IN NEED OF A RE-BRAND?

    Curious if your brand is ready or in need of a re-brand?

    Elevate can help you gain the strategic insights and brand health metrics needed to determine a path forward.